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When a firm engages in the collection, organization, and interpretation of data about marketing performance to mine useful insights, it is using _______. Group of
When a firm engages in the collection, organization, and interpretation of data about marketing performance to mine useful insights, it is using _______. Group of answer choices marketing analytics ma...
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International marketing
Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham
15th Edition
9789339204464, 9780073529943, 9339204468, 007352994X, 978-0077446956
