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When a large multinational company adapts its consumer website to different cultures around the world, which of the following might it want to use? Question
When a large multinational company adapts its consumer website to different cultures around the world, which of the following might it want to use?
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Direct and overt sentences, for highcontext countries
Emphasis on family and relationships, for individualist countries
Features promoting the products themselves, for individualist countries
Pictures of people interacting, for high powerdistance countries
Highlights of tradition and ceremony, for lowformality countries
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