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When Allan went to get his newspaper, he found the paper in a plastic bag along with a box containing one dose of Alka -
When Allan went to get his newspaper, he found the paper in a plastic bag along with a box containing one dose of AlkaSeltzer heartburn relief medication. Which type of sales promotion is AlkaSeltzer using?
Multiple Choice
a premium
a sample
a pointofpurchase display
a deal
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