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When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad's Google Ads
When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad's Google Ads auction? It could increase the cost-per-click for the advertiser. It could help the advertiser receive more bids in the auction. It could lower the cost-per-click by 40% or more. It could help the ad get a higher placement on the Ad Rank
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Macroeconomics
Authors: Robert J Gordon
12th edition
138014914, 978-0138014919
