When answering this question refer to the individual company you were assigned (eg one used for the VISION assignment). Failure to use your assigned company will result in a grade of zero for this question Assume your firm is at a cost disadvantage because its internal costs are higher than its rivals. Identify four strategic initiatives that it can make to restore cost parity and/or achieve competitive advantage. Explain (8 marks- HINT refer to Generic Strategy and/or Competencies/Value Chain activities/Five Forces

MY COMPANY IS TESLA!