When COVID hit, businesses were forced to implement various strategies in order to reach customers and keep

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When COVID hit, businesses were forced to implement various strategies in order to reach customers and keep money coming in. This is particularly relevant for developing Strategic Marketing Plans and businesses being able to pivot and adjust to circumstances. So this week, I want you to consider examples you have noticed of businesses implementing Market Development strategies by targeting new geographic markets, new market segments, or utilizing new marketing channels. Have a think of any examples you have seen on social media or heard about and explaining your chosen example.

Posted Date: May 11, 2024 06:19 AM

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When COVID hit, businesses were forced to implement various strategies in order to reach customers and keep

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During the COVID19 pandemic businesses had to rapidly adapt to changing market conditions to maintain customer engagement and revenue One prominent example of a business successfully implementing a Ma... View the full answer

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