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When evaluating a new project, a firm should consider _____, as an incremental cash flow occurs only at the start of a project's life. a.

When evaluating a new project, a firm should consider _____, as an incremental cash flow occurs only at the start of a project's life.

a.

sunk costs

b.

opportunity costs

c.

externalities

d.

initial investment outlay

e.

feasibility study cost

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