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When going abroad, a company must decide what strategy to use. When it wants to implement high-cost reduction and high local responsiveness, the company should
When going abroad, a company must decide what strategy to use. When it wants to implement high-cost reduction and high local responsiveness, the company should follow which strategy? a. Global Standardization Strategy b. International Strategy c. Transnational Strategy d. Localization Strategy
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Management Information Systems Managing The Digital Firm
Authors: Kenneth C Laudon, Jane P Laudon
14th Edition
013389830X, 9780133898309
