When healthcare leaders want to compare their organization to others, they must use analysis tools to assess their company's value and determine areas needing improvement to remain a top competitor and sustain long-term viability. Consider all the components involved in the analysis tool PEST and how this tool can help to impact strategic planning and determine changes needed to promote growth and sustainability.

Please provide any resources that I may read up on the tool PEST and how it helps healthcare organizations with their strategic planning.