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When performing Market Basket Analysis, which of the following is most desirable? A.) Choosing combinations of data with the largest Support to study those insights

When performing Market Basket Analysis, which of the following is most desirable?

A.) Choosing combinations of data with the largest Support to study those insights

B.) Choosing combinations of data with the largest Confidence to study those insights

C.) Choosing combinations of data with the largest Support and Confidence to study those insights

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