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When using various forms of promotion to carry the promotion message it is important that the recipients of the message interpreted in the same way
When using various forms of promotion to carry the promotion message it is important that the recipients of the message interpreted in the same way creating a unified promotional message for potential customers received the same message whether it is in a TV commercial or on a billboard or an A Blog is called?
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
