When you started your custom home building business twenty years ago, your region was largely undeveloped and land was cheap. Business boomed, and your organization grew to more than 80 employees. But things have changed dramatically since then. Large housing developers moved in, bought up all the land, and built thousands of new homes, driving up the cost of land along the way. As a result, demand for custom homes has declined, and you're down to 35 employees with more layoffs expected. What is your best option for influencing the key sector that is impacting your organization