where do ideas come from in creating social enterprise. ??? DISCUSS SOCIAL IDEA GENERATION AND GIVE EXAMPLE.

give example of idea this can be a short story or situational

spurtit , Personal experiences. These are a common source of entrepreneurial ideas which may come from solving problems or having unresolved issues encountered at home, at work, or in school. One social enterprise started due to the lack of affordable, environment-friendly, and natural personal care products in the Philippines. The sisters, a mom and a makeup enthusiast, found ways to set up their company. (You may go to http://humanheartnature.com/buy/our-story to read more about this social enterprise.) Example: Joy is a health enthusiast. She notices that her officemates are looking for a healthy alternative to the sugary beverages offered in their cafeteria. During lunch break, her officemates will often take a 15-minute walk from their office and back just to buy natural fruit juices. Joy sees the opportunity and thinks of offering freshly squeezed fruit juices to her officemates. She seeks the help of her mother to buy the fruits in the nearest wet market. Joy will then make the fruit juices in the morning before she goes to work. She puts these fruit juices in glass bottles and jars, which she buys from a wholesaler, and sells them to her officemates.Social Idea Generation A social enterprise starts with the recognition of a need in society, driven by a motivation to initiate social change. Social entrepreneurs are often on the lookout for ideas that can be offered to the market to address the needs of society. Ideas are important because they represent a start of something that has a potential to get bigger later on. They represent unrealized potential values in their original state. Where do ideas come from? Here are some common sources of entrepreneurial ideas that spur creativity and change