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Which element helps avoid scrambling to decide how to adjust marketing strategies when performance against a forecast is higher or lower than expected? marketing metrics
Which element helps avoid scrambling to decide how to adjust marketing strategies when performance against a forecast is higher or lower than expected?
marketing metrics
product development strategies
core competencies
support activities
contingency plans
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Quantitative Methods For Business
Authors: David Anderson, Dennis Sweeney, Thomas Williams, Jeffrey Cam
11th Edition
978-0324651812, 324651813, 978-0324651751
