Question
Which of the elements in the planning process do you think is most important to developing your message (analyzing the situation, gathering information, choosing the
Which of the elements in the planning process do you think is most important to developing your message (analyzing the situation, gathering information, choosing the medium and channel, organizing the information)? Justify your answer. What would happen if you left out any of the elements in the planning process?
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Business Ethics Ethical Decision Making & Cases
Authors: O. C. Ferrell, John Fraedrich, Linda Ferrell
8th Edition
1439042233, 978-1439042236
