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Which of the following are reasons or rationales for the development of the balanced scorecard concept? Existing measures were too financially oriented; Existing measures focused
Which of the following are reasons or rationales for the development of the balanced scorecard concept?
Existing measures were too financially oriented; Existing measures focused too much on value creation and customer satisfaction
Existing measures were too shortterm focused; Existing measures were too financially oriented
Existing measures focused too much on value creation and customer satisfaction; Existing measures were too shortterm focused
Managers wanted to maintain the status quo; Existing measures were too shortterm focused
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