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Which of the following best describes goodwill? internal value generated by way of a brand image. the excess of fair value transferred to acquire a
Which of the following best describes goodwill?
internal value generated by way of a brand image.
the excess of fair value transferred to acquire a business over fair value amounts assigned to identifiable assets.
internal value generated by way of a company's charitable activities and philanthropic acts.
a company's intentions to impact the community and environment in a favourable way.
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