Which of the following best illustrates how to overcome consumer's natural resistance to price in a spoken message? A. The fee is only $100 - what are you waiting for? B. For an economical $100 annual fee, you can enjoy exclusive membership benefits such as travel discounts, new products and 24/7 customer service. C. Your cost is only $100 per year. D. Most other companies charge over $100 for membership, so you are getting a nice deal