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Which of the following components of the MIS contains information that is generally insufficient for many marketing decisions, but is a source of extreme detail
Which of the following components of the MIS contains information that is generally insufficient for many marketing decisions, but is a source of extreme detail on both revenues and costs that can be invaluable in making decisions?
Internal reporting system
Marketing research system
Marketing intelligence system
Decision support system
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Ignite Your Lyfe Self Esteem Through Entrepreneurship
Authors: Jameelah Wilkerson
1st Edition
979-8458529761
