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Which of the following correctly defines marketing research? a . The process of analyzing secondary information and providing executives with timely reports to solve a
Which of the following correctly defines marketing research?
a
The process of analyzing secondary information and providing executives with timely reports to solve a marketing problem
b
The process of designing experiments that provide decision makers with causal information
c
The process of analyzing existing information so decision makers can make better decisions
d
The process of designing, gathering, analyzing, and reporting information that may be used to solve a specific marketing problem
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