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Which of the following is not a benefit associated with licensing and franchising agreements? The company may experience a damaged image if the franchisee does
Which of the following is not a benefit associated with licensing and franchising agreements?
The company may experience a damaged image if the franchisee does not maintain high standards of quality.
Problems associated with shipping costs, tariffs, and trade restrictions are minimized.
A company can enter the international marketplace without hiring personnel to handle the overseas business.
A company can enter the international marketplace without spending large sums of money.
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