Question
Which of the following is NOT a reason that explains the relatively high failure rate of internal new ventures Select one: a.The company fails to
Which of the following is NOT a reason that explains the relatively high failure rate of internal new ventures
Select one:
a.The company fails to correctly position or differentiate the product in the market to attract customers
b.A company is marketing a product based on a technology for which there is no demand
c.Companies are focused on and excel at R&D in which they help to advance basic science and discover important commercial applications for it.
d.A company tries to increase their chances of introducing successful products by establishing too many internal new-venture divisions.
e.Businesses choose a small-scale entry strategy, which often means they fail to build the market share necessary for long-term success.
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