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Which of the following is NOT a strategy for incumbents to defend against attack by new entrants exploiting a new technology? Developing complementary assets Increasing

Which of the following is NOT a strategy for incumbents to defend against attack by new entrants exploiting a new technology?

Developing complementary assets

Increasing switching costs

Technological leapfrogging

Managing customers perceptions

All of these are strategies for incumbents to defend against attack by new entrants.

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