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Which of the following is true of expectancy disconfirmation theory? When customers buy something, expectations and experiences interact. Experiences that dont meet expectations lead to

Which of the following is true of expectancy disconfirmation theory?

When customers buy something, expectations and experiences interact.

Experiences that dont meet expectations lead to dissatisfaction.

Experiences that exceed expectations achieve delight and lead to repeat business.

Feelings of satisfaction (or dissatisfaction) influence future purchase decisions.

All of the above

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