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Which of the following statements is NOT correct regarding the goals of marketing? a ) One of the main goals of marketing is to attract
Which of the following statements is NOT correct regarding the goals of marketing?
a One of the main goals of marketing is to attract new customers by creating superior value
b One of the main goals of marketing is to grow current customers by delivering satisfaction
c Companies can retain their current customers by maintaining customer relationships, for example, by interacting on social media or enhancing their consumption experiences
d Companies can achieve longterm profits through customer acquisition, not through customer retention.
e All of the above are correct.
f None of the above are correct.
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