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Which of the following statements is true of the managers of service companies? Multiple choice question. They should focus on the benefits of customer satisfaction
Which of the following statements is true of the managers of service companies? Multiple choice question. They should focus on the benefits of customer satisfaction and service quality in terms of customers' repurchase intention. They should focus solely on the quality of the service they provide and ignore the behavior of their customers. They should refrain from examining specific types of behavioral intentions of customers. They should recognize particular drivers of service quality that relate to profitability
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