Which of the following statements is true of the marketing concept?

Question $2$ options:

a$)$

$$It states that marketing solely means selling things and collecting money.

b$)$

$$It states that an organization should satisfy customer wants and needs while meeting organizational objectives.

c$)$

$$It states that firms should give maximum importance to aggressive promotional and advertising activities.

d$)$

$$It overlooks the importance of understanding the competitive arena and strengths and weaknesses of competition.