Which of the following statements is true regarding goodwill?

• A. Goodwill is a tangible asset that can be easily measured and recorded on a company's balance sheet.
• B. Goodwill is amortized over a fixed period of time.
• C. Goodwill is not amortized, but is tested annually for impairment.
• D. Goodwill is a current asset that is easily converted into cash.
• E. Goodwill is a liability that a company owes to its shareholders.