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Which one of the following is NOT a business activity that would be associated with firms in cost leadership industries. This means that firms are
Which one of the following is NOT a business activity that would be associated with firms in cost leadership industries. This means that firms are price takers.
a. | Reducing distribution and shipping costs by using unreliable, but cheap, distribution services. | |
b. | Reducing input costs by using lower quality materials | |
c. | Simplifying the product design | |
d. | Providing superior customer service |
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