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Which one of these concepts is the most effective to get distributors to carry your brand (ie, trade leverage)? Group of answer choices brand loyalty
Which one of these concepts is the most effective to get distributors to carry your brand (ie, trade leverage)? Group of answer choices brand loyalty brand quality brand associations brand preference
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Essentials of Strategic Management
Authors: Martyn R Pitt, Dimitrios Koufopoulos
1st edition
978-1849201872, 1849201870, 978-1260092271
