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Which specific determinants of consumer behavior might be used to explain an individual s decision to purchase an $800 pen? Explain.
Which specific determinants of consumer behavior might be used to explain an individual s decision to purchase an $800 pen? Explain.
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The detailed answer for the above question is provided below ANSWER Luxury Brands I Luxury brands ar...
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Smith and Roberson Business Law
Authors: Richard A. Mann, Barry S. Roberts
15th Edition
1285141903, 1285141903, 9781285141909, 978-0538473637
