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Which term refers to the careful coordination of all promotional activities to produce a consistent, unified message that is customer focused? Question 41 options: creative
Which term refers to the careful coordination of all promotional activities to produce a consistent, unified message that is customer focused? Question 41 options: creative selling promotional selling
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Understanding Management
Authors: Richard L. Daft, Dorothy Marcic
10th edition
1305887093, 1305502213, 9781305887091, 978-1305502215
