1. Who are Uber's relevant market and non-market stakeholders in this situation?
2. What are the various stakeholders' interests? Indicate if each stakeholder would likely support, or oppose, a requirement that Uber extend its insurance to cover the app-on gap.
3. What sources of power do the relevant stakeholders have?
4. Based on the case information, draft a stakeholder map of the case showing each stakeholder's position on the issue and degree of salience. What conclusions can you draw from the map?
5. Since this case was published, describe at least one significantevent that has changed the structure of the company's stakeholder map. How has it changed? What has changed it? What should the company do to address the situation with relation to its relevant stakeholders?