WHOLESALE SEGMENT Your

Company Industry

Average Your Company

vs$.$ Ind. Avg.

Wholesale Price $($$ per pair$)$ $$74\mathrm{.}50$ $$53\mathrm{.}83+38\mathrm{.}4\%$

S$/$Q Rating $(1$ to $10$ stars$)9\mathrm{.}96\mathrm{.}3+57\mathrm{.}1\%$

Model Availability $50300-83\mathrm{.}3\%$

Brand Advertising $($$$000$s$)16,50014,350+15\mathrm{.}0\%$

Rebate Offer $($$ per pair$)0\mathrm{.}003\mathrm{.}40-100\mathrm{.}0\%$

Delivery Time $($weeks$)1$ wks $2\mathrm{.}8$ wks $-64\mathrm{.}3\%$

Retailer Support $($$ per outlet$)5,0004,675+7\mathrm{.}0\%$

Retail Outlets $3,2821,538+113\mathrm{.}4\%$

Celebrity Appeal $345111+210\mathrm{.}8\%$

Brand Reputation $($prior$-$year average$)9476+23\mathrm{.}7\%$

Pairs Demanded $2,0242,413-16\mathrm{.}1\%$

Gained$/$Lost $($due to stockouts$)00$

Pairs Sold $(000$s$)2,0242,413-16\mathrm{.}1\%$

Market Share $(\%)8\mathrm{.}4\%10\mathrm{.}0\%-1\mathrm{.}6$ pts