why as the new route becomes operational, continuous monitoring and data collection are essential. Real-time data on bookings, passenger preferences, seasonality effects, and competitive responses must be analyzed and integrated into the forecasting process. This iterative approach allows for ongoing refinement and optimization of forecasting models, ensuring adaptability and responsiveness to changing market dynamics. Ultimately, forecasting a new route without historical data necessitates a blend of quantitative analysis, qualitative inputs, expert opinions, and iterative refinement, underpinned by a proactive risk assessment framework