Why did HP develop a company supplier code of conduct? What are the advantages, from the company's point of view, of a common industry code of conduct? What are the disadvantages, from the company's point of view, of a common industry code of conduct? What do you think HP should do, and why? Under what conditions is it to a company's advantage to develop a common code of conduct, rather than "going it alone"? That is, what generalizations can we draw from this case about when companies should pursue a collaborative strategy, with respect to supply chain social responsibility? Under what circumstances is an industry-wide supply chain code of conduct likely to emerge