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Why do we need data for marketing research? Choose all that apply. To evaluate the effectiveness of a marketing plan None of the choices mentioned
Why do we need data for marketing research?
Choose all that apply.
To evaluate the effectiveness of a marketing plan
None of the choices mentioned here
To define the "business mission and objectives" in the marketing plan.
To make strategic decision based on the analyzed and interpreted data
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Project Management A Managerial Approach
Authors: Jack R. Meredith, Samuel J. Mantel,
7th Edition
470226218, 978-0470226216
