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Why do you think some large, well - known companies such as Cisco Systems, Intel, and Microsoft prefer to trade on the Nasdaq OMX markets

Why do you think some large, well-known companies such as Cisco Systems, Intel, and Microsoft prefer to trade on the Nasdaq OMX markets rather than on an organized securities exchange such as the NYSE (for which they easily meet the listing requirements)? Discuss the pros and cons of listing on an organized securities exchange.

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