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Why does Alphabet own widely different subsidiaries under the same corporate structure? What are the benefits of this choice?

  1. Why does Alphabet own widely different subsidiaries under the same corporate structure?

        What are the benefits of this choice? 

        What are the costs?

What is the rationale behind the decentralized structure chosen by Alphabet?

        What are the benefits of this conglomerate structure?

        What are its drawbacks?

 

    3.) Is Alphabets corporate governance, particularly the presence of dual class shares, 

         appropriate for the organization?

         What are the benefits? 

         What are the costs?

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