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Why does Hashtag Hijacking happen during social media compaigns? Group of answer choices due to the brand's lack of abilities to control public opinion because

Why does "Hashtag Hijacking" happen during social media compaigns? Group of answer choices due to the brand's lack of abilities to control public opinion because of the brand's ineffective social media Ad campaigns because of people's reactance psychology over inauthentic practice due to mere-exposure effect

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