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Why does Young advocate, in Principle 6 say that organizations would use both medium- and long-term measures to gauge innovation success? Source: Young, S. M.

Why does Young advocate, in Principle 6 say that organizations would use both medium- and long-term measures to gauge innovation success?

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Young, S. M. (1997). Implementing Management Innovations Successfully: Principles for Lasting Change. Journal of Cost Management

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