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Why is Ben & Jerry's considered an ethical company? Can you cite practices that merit this reputation? Do you agree that they are a good
Why is Ben & Jerry's considered an ethical company? Can you cite practices that merit this reputation? Do you agree that they are a good company or not?
- Who are the key stakeholders and what do they hope to gain or fear losing in this transaction? Which stakeholders deserve special consideration here (or not)?
- What are Ben & Jerry's responsibilities to the shareholders?Do non-shareholder customers have the right to a say in the direction of the company?
- What do you think Ben & Jerry's should do? Would it be best for the company to try to remain independent or to accept a buyer's offer?
- Assuming the company does accept the buyer's offer, what should the management do once it is sold? How does your advice change (or does it) if you assume that the new management genuinely wants to maintain the image of Ben & Jerry's as an ethical and socially responsible company?
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