Why is creating primary demand for a new product a particularly challenging situation for marketers? Question 7 options: C Because early adopters of new products only buy products that are expensive and include the latest technology Because primary demand is totally dependent on primary supply principles. C Because the marketer has to advertise the benefits of the product category, not just their own brand C Because consumers don't know they have a need for the product so they do not have any incentive to begin the decision making process