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Why is knowing (or estimating) the product demand so crucial for a firm? In your response, include an example of a business that has suffered

Why is knowing (or estimating) the product demand so crucial for a firm?

In your response, include an example of a business that has suffered from poorly estimating the demand of its products. Evaluate how or why the business made such a mistake.

Please give an example of business that suffered from poorly estimating the demand of its products.

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