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Why is knowing your BATNA so critical to negotiation? Think about the real-life negotiation you are preparing for, what is your BATNA? What are the

  • Why is knowing your BATNA so critical to negotiation?
  • Think about the "real-life" negotiation you are preparing for, what is your BATNA? What are the pros and cons of your BATNA?
  • How can you make your BATNA stronger?
  • What is your WATNA? Why is it important to know your WATNA?

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