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Why is the potential for counterfeits an important element of a differentiation strategy? It results in a large gap between the price of the product

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Why is the potential for counterfeits an important element of a differentiation strategy? It results in a large gap between the price of the product and what competitors charge. It emphasizes the brand rather than the differentiated features. It narrows perception of the value of differentiated features. It lessens the degree of differentiation

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