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Wilson inc sells a bundled product containing a pencil and calculator for $10. Seperately the calculator is $8 and the pencil is $4. 1. How
Wilson inc sells a bundled product containing a pencil and calculator for $10. Seperately the calculator is $8 and the pencil is $4.
1. How much revenue would be allocated to the calculator using relative fair values?
2. Assume the calculator is still able to be sold seperately for $8 but you can only get the pencil in the bundle. If using residual approach, how much revenue allocated to the pencil?
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