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Wiltsie likes Dunkin' Donuts coffee. She will only buy the beans instead of the ground coffee. When she goes to Schuck's Grocery one day, they

Wiltsie likes Dunkin' Donuts coffee. She will only buy the beans instead of the ground coffee. When she goes to Schuck's Grocery one day, they have only the ground coffee instead of the whole beans, so she leaves and heads to Fresh Market. Fresh Market does not carry Dunkin' Donuts coffee brand at all, so she drives over to Target. At Target, they do have Dunkin' Donuts coffee beans, but they are $9 a bag instead of the typical $7 that she usually pays at Schnucks. Wiltsie shrugs her shoulders and says, "oh well" and places the Dunkin' Donuts beans in her cart. Wiltsie is a _______________ customer of Dunkin Donuts whole bean coffee. 


Habitual Buying 


Preferred Buying 


Uniform Buying 


Brand Loyal

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