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With all of the readings, videos and discussion that occurred within this course, discuss how the technological convergence, the Internet, and global customer expectations have
With all of the readings, videos and discussion that occurred within this course, discuss how the technological convergence, the Internet, and global customer expectations have changed the task of the global marketer. Explain how the digital marketing communication tools and concepts discussed throughout this course and assignments are relevant within the digital marketplace.
The new electronic interdependence re-creates the world in the image of a global village.
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