With regard to social media, which statement is true of different categories of interactive media?

In an interactive space, media are earned through word of mouth or online buzz.

Owned media include viral videos, retweets, comments on blogs, and other forms of customer feedback.

Consumers passing along brand information in the form of retweets and recommendations is an example of paid media.

$$ Earned media generated in an interactive space include display advertising and paid search words.